Run your marketplace while you sleep

PastureOS is the autonomous operating system behind Pasture, the marketplace built for small businesses, by small businesses. AI handles seller ops, competitive intel, and growth. You focus on building the community.

5.5M
UK small businesses
24/7
Autonomous ops
6.5%
Avg. marketplace fee
86M+
Etsy buyers (to capture)

The Problem

Small businesses deserve better than being an afterthought

Etsy raised fees again. Amazon drowns small sellers. NOTHS takes 25%. The platforms that promised to help small businesses now exploit them.

📈

Seller Intelligence

Track competitor pricing, identify trending categories, and surface opportunities before they go mainstream. AI does the market research daily.

Growth Engine

Automated seller outreach, onboarding sequences, and community nurturing. Find frustrated Etsy sellers and show them a better home.

🚀

Ops on Autopilot

Daily reports, competitive analysis, and customer insights delivered before you wake up. PastureOS runs the backend so you run the business.

Competitive Intel

Know exactly where you stand

PastureOS tracks Etsy, Folksy, NOTHS, and Amazon Handmade daily. Fee changes, seller sentiment, category trends. You always know the landscape before making moves.

Etsy transaction fee 6.5% (+1.5%)
Folksy active sellers ~9,000
NOTHS commission 25%
Amazon Handmade fee 15%
Pasture opportunity Massive
Seller Acquisition

Find sellers who need a new home

Thousands of small business owners are searching for Etsy alternatives right now. PastureOS identifies, reaches, and onboards them automatically. Cold outreach that actually converts.

Seller growth trajectory

The marketplace that stays small-business-first

Pasture exists because every other platform forgot who built them. PastureOS makes sure Pasture never forgets. Autonomous operations, daily progress, zero drift.